The iTaxitop™ empowers brands by introducing location, time and demographic targeting to out-of-home / transit media campaigns. With the simple deployment of adverts, sent remotely via 3G, to thousands of screens within seconds, brands can now expect to enjoy much shorter production and deployment lead times compared to traditional print or vinyl. Your campaigns can run for weeks, days, hours, minutes or seconds…wherever…whenever…the choice is truly yours!

The unique juxtaposition of digital broadcast media with mass inner city transit, gives the iTaxitop an unrivalled ability to cut through the big city noise and deliver relevant advertising messages to the public.

Location targeting

Run adverts wherever your customers are:

  • At the airport
  • Outside major hotels
  • In the theatre district
  • In front of a competitor’s store
  • Within a few metres of your own storefront
Time targeting

Deliver messages when a specific audience will be most receptive

  • Promote coffee during the morning commute
  • Display restaurant specials at lunch or dinner time
  • Show movie rentals in the evenings or available show tickets at night
Demographic targeting
  • Run ads for financial services in affluent areas
  • Send messages to students in and around college campuses
  • Play stock prices in financial districts
  • Show tourist information around attractions

 

Popular applications

  • Breaking news stories and updates
  • Financial news and stock updates
  • Travel and Tourism information
  • Real estate – properties for sale and rent
  • Retail and Consumer brand advertising
  • Events and entertainment
  • Traffic updates
  • TV show adverts
  • Sports news / football scores
  • Student news
  • Government
  • Community events