Throughout the month of January, Startups.co.uk has run an exclusive competition for British startups to have their brand broadcast to over 1.4 million people in London.
Eyetease, which featured in the 2012 Startups Top 20 index, and VeriFone Media, the global leaders in taxi media, are offering a package of ad slots to be displayed across VeriFone’s digital network to broadcast to 1.4m Londoners.
The taxi media specialists will provide a fleet of five London taxis to broadcast your campaign from their iTaxiTop high definition LCD roof-mounted, double-sided screens.
You will get one ad slot and your ad is guaranteed to play 90,000 times (18,000 per taxi) across a two week period, delivering to an audience of over 400,000 people.
What’s more, the winning campaign will also get a 30 second ad slot on 2,500 VeriFone Media in-cab screens. This equates to an audience of over 1m taxi passengers seeing your ad!
Founder of Eyetease, Richard Corbett, says “it can be very difficult for a bootstrapped startup to advertise their great business to the masses. This is why we want to help! The winning startup will benefit from some of the most powerful media tech in the outdoor market to catapult their brand to centre stage.” VP and General Manager, Mark Roberts, says “digital taxi media is a very powerful marketing tool seen by tens of thousands of Londoners every day. We’re excited to work the winning startup to help them grow their business in London! The flexibility of the iTaxitop and in-cab screens means we can broadcast the right messaging, to the right audience, at the right place and time.”
This one-off competition will run until the end of January and creative will need to be supplied by the winner.
To enter to win this brilliant business-boosting giveaway, simply click here and fill in the form at the end of the page.
The Eyetease Team